Google Analytics User Issue

Google Analytics User Issue

Since when is 215 + 193 = 404? Here is an example of real Google Analytics data: On January 31, there were 193 users coming to a clients website. On February 1, there were 215 users. If you add up both those numbers for a 2 day span you get 408. However, when you put...
Same Data, 2 Different Stories

Same Data, 2 Different Stories

2 clients, 2 sets of data… 2 different stories. You see in the example, 2 screen shots of Google Analytics for 2 different clients during the same 7 day period. Each client has different challenges. The top client needs to get more traffic to their website BUT when...